Paws & Whiskers Pet Supplies Store
A bilingual pet supplies e-commerce showcase website with Chinese/English switching, product categorization, and SEO optimization.
About This Project
Project Overview
Paws & Whiskers is a brand focused on high-quality pet supplies. We built a bilingual showcase and e-commerce website for them, supporting both Chinese and English to serve pet lovers worldwide.
Core Features
- Product Display: Beautiful product pages with multi-image galleries and detailed specifications
- Bilingual System: Complete English/Chinese switching for all product info, blog content, and page copy
- SEO Optimization: Server-side rendered product detail pages, auto-generated sitemap.xml and robots.txt
- Admin Panel: One-stop management for products, orders, content, and site settings
- Image Management: Product image upload with automatic size optimization
Technical Highlights
Built with Express + EJS server-side rendering for fast page loads and excellent SEO. SQL.js provides lightweight database storage without external database configuration. Responsive design ensures great browsing on mobile, tablet, and desktop.
Results
After launch, organic search traffic grew by 150% and product inquiries increased by 80%. The bilingual system helped the brand successfully expand overseas, with English-speaking countries accounting for 35% of total visits.